It’s that time again where billions of Chinese around the world prepare to return to their hometowns, to celebrate Chinese New Year, or also known as the Spring Festival.
For us in the chinese digital marketing industry, we are especially giddy, because it also gives us an opportunity to dissect all of the CNY ads that are being produced by increasingly more and more businesses and organisations.
From Singapore and Malaysia, to Hong Kong, Taiwan, and of course the motherland China, businesses are not only trying to compete for the customer dollar and company pride, but also trying to outdo each other. Dubbed the Superbowl Ads of the Chinese calendar, we can tell you, it gets better, year after year!
And how do we measure which is better? Of course, by measuring how much tears it will evoke in you as you watch it! This is because Chinese New Years is always about the Fs: Fortune, Food, Fireworks, Fearless Lions, Friendship and most important of all: Family.
So without further ado, please find below a list of the some strong contender CNY ads for 2019, all in one place, for all your binging pleasure!
Be sure to spread the love and share this link with your family and friends, and let us know which one is your favourite! And special bonus points if you can guess which country all these ads are from!